StoryBrand Messaging Workshop

Transform Your Team's Communication

Give your organization the power of clear messaging that connects with customers and drives meaningful action.

THE POWER OF CLARITY

Develop messaging so powerful and straightforward that customers immediately grasp your value proposition.

UNITE YOUR TEAM

Build consensus around a consistent framework everyone can understand and communicate.

ACCELERATE YOUR BUSINESS

Convert your communication strategy into a system that consistently fuels expansion.

Do These Challenges Sound Familiar?

✓ Your current messaging feels convoluted and difficult to explain
✓ Your organization has evolved but your communication hasn't kept pace
✓ You're experiencing rapid growth or transition that requires clearer messaging
✓ You need to reconnect with your core mission and purpose
✓ Different departments communicate inconsistently about your offerings
✓ You need unified language that works across all customer interactions

When your messaging lacks clarity, you're losing potential business. Customers who don't immediately understand your value proposition won't engage with your brand, leaving growth opportunities untapped.

A cohesive message that aligns your entire team is essential for success. Our StoryBrand Messaging Workshop provides the framework to develop communication that resonates internally and externally, creating excitement among customers and clarity for your team.

Our Approach

Reserve your customized session

Sessions range from focused 90-minute intensives to comprehensive day-long experiences, available both virtually and in-person. Select your preferred format, set the date, and prepare for transformation.

Develop your unified message

Work with our expert facilitator to craft a messaging framework that your entire organization can embrace, and that genuinely connects with your audience.

Experience meaningful growth

When you integrate your refined messaging into both internal communication and external marketing, you'll witness significant improvements in customer engagement and business growth.

After the workshop, you'll walk away with…

✓ Powerful brand narrative Ready to implement across all marketing channels

✓ Immediate business traction Enhanced lead generation and conversion processes

✓ Practical communication framework Applicable throughout your organization

✓ Renewed organizational focus On your core mission and purpose

✓ Unified organizational voice From leadership to customer-facing staff

✓ Team cohesion Around your fundamental value proposition

Our Workshop Options

  • Create a unified messaging framework that resonates with customers and drives action. This comprehensive workshop guides your team through the entire StoryBrand framework.

    What you'll learn:

    • Identify your customer's problems and position your business as the guide

    • Craft a clear message that cuts through marketplace noise

    • Develop a complete BrandScript that aligns your entire organization

    • Create compelling calls to action that drive customer engagement

    Perfect for: Leadership teams, marketing departments, and cross-functional groups needing messaging alignment

    Format: 1.5-day workshop, in-person or virtual

  • Develop a powerful one-liner that captures your unique value in a single sentence. This focused workshop helps your team create a memorable statement that sticks with customers.

    What you'll learn:

    • Distill your value proposition into a single, powerful sentence

    • Create a memorable statement that team members can easily repeat

    • Implement your one-liner across various customer touchpoints

    • Use your one-liner to spark interest and open conversations

    Perfect for: Sales teams, customer service representatives, and organizations needing a quick but powerful messaging refresh

    Format: 90-minute workshop, in-person or virtual

  • Transform your sales approach by putting your customer at the center of the story. This workshop helps your team apply StoryBrand principles to sales conversations.

    What you'll learn:

    • Structure sales conversations around your customer's needs

    • Position your business as a trusted guide rather than a pushy salesperson

    • Create sales scripts and tools that follow the StoryBrand framework

    • Overcome objections by addressing customer concerns within their story

    Perfect for: Sales teams, account managers, and customer-facing staff

    Format: Half-day workshop, in-person or virtual

This Could Be Your Story Too….

  • "I'm reaching out just to thank you again for the great StoryBrand workshop.

    Today I had to present to our Board of Directors and I employed the SB framework to start my presentation. I received many compliments afterwards and know the story I told played a major role. The framework really works!"

    — Vivek Munshi, Bioventus

  • "Thanks again for your help last year with crafting our brand story and other suggestions.

    We realized a 30% growth in 2021! We had been growing at about a 5% clip prior. I believe that sharpening our story and messaging with your help was one of about 3 main things that contributed to that growth."

    — Scott Hahn, Feed the Hunger

  • "Thank you for spending these past few days helping us build a simple coherent story.

    I loved how positive and agile you were in adopting to many questions and the experience and thoughts you brought to guide us. I hope we will positively change the work life for many and your help will be a big part of that story."

    — Ravi Singh, Catalytic

Contact Us

The Cost of Confusion

When your team lacks a unified message, opportunities silently disappear. Potential customers struggle to understand your value, sales cycles extend indefinitely, and team members deliver inconsistent explanations of your offerings. The result? Wasted marketing budget, missed connections, and the persistent feeling that your organization should be performing better.

The Power of Clarity

With a cohesive messaging framework, everything changes. Your marketing resonates more deeply. Your sales process becomes more efficient. Your team speaks with one consistent voice. Organizations that clarify their messaging consistently report shorter sales cycles, higher conversion rates, and team members who feel more connected to the mission. The impact isn't just measurable—it's transformative.